Skip to content
The Reel — swipe today’s market
Nukoud
ETF Trends

MSCI Removes Strategy From Global Indices, Putting $2.8 Billion in Passive ETF Holdings at Risk

MSCI has removed Strategy (MSTR), the Bitcoin treasury company, from its global equity indices, potentially forcing $2.8 billion in passive ETF sales following new rules targeting non-operating assets.

3 min read
MSCI Removes Strategy From Global Indices, Putting $2.8 Billion in Passive ETF Holdings at Risk

MSCI has confirmed that Strategy (NASDAQ: MSTR), the Bitcoin treasury company led by Michael Saylor, will be removed from its global equity indices following its November 2026 index review. The deletion takes effect after the market closes on November 30, potentially forcing passive investment funds tracking MSCI benchmarks to sell their Strategy shares.

Analysts have estimated that the exclusion could result in approximately US$2.8 billion in stock sales, although actual outflows will depend on fund holdings, portfolio adjustments and trading activity. The decision also affects other investment-heavy companies, including Japan’s Bitcoin treasury firm Metaplanet and UK-listed uranium investor Yellow Cake. 

Why Is MSCI Removing Strategy?

The decision follows new eligibility rules introduced on October 15, targeting companies whose balance sheets are dominated by non-operating assets. MSCI argues that businesses primarily holding investment assets may resemble investment funds rather than conventional operating companies. Strategy, formerly MicroStrategy, operates a software business but has increasingly focused on accumulating Bitcoin through equity and debt financing.

As of November 8, the company held approximately 850,364 Bitcoin, making it the world’s largest publicly traded corporate Bitcoin holder. Strategy has opposed MSCI’s classification, arguing that its Bitcoin treasury and financing operations constitute a legitimate business model. However, MSCI’s new framework distinguishes between companies primarily generating income through commercial operations and those whose value is predominantly linked to investment holdings.

How Could the Removal Affect ETFs?

The consequences extend beyond Strategy’s share price.

Passive ETFs tracking the MSCI USA, MSCI World and MSCI ACWI indices generally need to adjust their holdings when a constituent is removed.

Strategy’s Index Exclusion: Key Figures

Indicator

Details

Company

Strategy (MSTR)

MSCI announcement

November 11, 2026

Effective removal

November 30 close

Estimated MSCI-related selling

$2.8 billion

Bitcoin holdings

850,364 BTC

Additional potential outflows

Up to $8.8 billion if other index providers follow

Sources: MSCI, Reuters and J.P. Morgan estimates. Projected selling figures are scenarios, not confirmed flows.

The US$2.8 billion estimate reflects potential passive selling associated with MSCI’s decision.

J.P. Morgan has separately estimated that Strategy could face broader outflows of up to US$8.8 billion if additional index providers adopt similar exclusions. That larger figure should not be added to the MSCI estimate without accounting for overlapping exposures.

Does This Affect Bitcoin ETFs?

The immediate impact concerns equity ETFs holding Strategy shares, not spot Bitcoin ETFs.

Products such as the iShares Bitcoin Trust (IBIT) and Fidelity Wise Origin Bitcoin Fund (FBTC) hold Bitcoin exposure directly and are not required to sell Bitcoin because Strategy leaves an MSCI equity index. However, the decision could indirectly affect Bitcoin sentiment if investors interpret it as a setback for corporate Bitcoin treasury strategies.

Strategy’s shares fell following the announcement, although the immediate reaction was relatively contained, suggesting some investors had anticipated the exclusion. The bigger question is whether other index providers will follow MSCI, potentially reducing passive investment flows into companies whose business models revolve around accumulating digital assets.

For ETF investors, November 30 will be an important date to monitor as index-tracking funds prepare to implement the changes.

 

Keep up with Nukoud

Get the Nukoud newsletter

ETF news and analysis for the GCC, delivered to your inbox. Free, no spam, unsubscribe anytime.

Related Articles